The inspiration behind this logo was sherbet, a frozen dessert usually made with fruit, sugar, and cream. I wanted the logo to feel like an orange fell out of a tree and plopped into an ice cream cone! Utilizing an orange in the logo allows the brand to feel special to its hometown of Orlando, FL.
Tools Used
Sketches: Procreate
Finalized Logo: Adobe Illustrator
Mock-ups: Adobe Photoshop
Posts for Social Media: Adobe Illustrator
Duration: 10 hours
Pictures from Pexels / Mockups from Adobe Stock